Objective

This sales enablement intervention, is a strategic approach aimed at empowering sales & marketing functions with the necessary skills, hacks, knowledge, resources and guidance to enhance their effectiveness and drive sales revenue growth.

Values

Relevant Functional Experience

Multi-vertical Expertise

In-tune with emerging industry trends

Proven Track Record

Approach

Assessment and Gap Analysis

  • Understanding the products, services, people, customer segment, competition, customer market and opportunities
  • Review of Metrices – Past Performances, Sales Cycle, Year wise (OB, Accounts, Accounts closed, Target Vs Achievement), Marketing activities & New Initiatives
  • Define Target : Expand market share, increase sales, improve OB, increase revenue, enter new markets, or launch new products
  • Define Timeline & Budget

Resource Preparation

  • Identify : Target Segment & Potential Customers
  • Chalk out skilling plan
  • Re-set the digital practices, draw inspiration from successful digital strategy
  • Hire adequate sales and marketing resource; Enable them immediate field deployment
  • Enable the team with adequate insights for fitting the existing products to existing and new markets
  • Create a Connected + Hyper-active success hungry market connect team

Target Achievement Plan

  • Introduce productivity tools & additional resources
  • Set right expectations
  • Oversee deployed initiatives on ground in the targeted segment and accounts
  • Evaluate the effectiveness of all the connected parameters continuously, pre-set interval review with leadership
  • Continuously motivate and mentor the sales & marketing team ; Keep them charged up through engagements

Clients